Bronze Quill 2003
 

2003 Bronze Quill 
Awards Banquet
& Harmony Award Presentation

IABC/New Orleans
Wednesday, October 15, 2003

BRONZE QUILL HARMONY AWARD


Bronze Quill 2003 Committee

Jeffrey Ory
Deveney Communication
Stafford Scott
Peter A. Mayer Public Relations
Nick Shapiro
Deveney Communication
Maggie Giddens
Peter A. Mayer Public Relations
Melissa Hodgson
Deveney Communication

Karin Hopkins
Multi Image Resource Group

 Deirdre Drummey Boling
 PGI - New Orleans

Belinda Lazaro
Royal Sonesta Hotel

Kristian Buchanan
MIRG Entertainment


Harmony Award

The Harmony Award honors communication efforts that bring harmony to our community by fostering understanding among people of different races, creeds, genders, sexual orientations or national origins.

 2003 Harmony Award Recipient:

 Café Reconcile (Reconcile New Orleans, Inc.)
Executive Director:  Craig Cuccia

1631 Oretha Castle Haley Blvd.
New Orleans, LA 70113

(504) 568-1157
FAX 504-568-9599.
Info@cafereconcile.com

The Mission Statement for Café Reconcile strangely mimics that of the targeted nominees of the IABC Harmony Award.  Their statement reads:  “We are sent by God to create an apostolic enterprise which will bring together people of different economic, social and racial backgrounds for mutual growth and appreciation.”

Café Reconcile is a non-profit collaborative project of the Learning for a Sustainable Future Foundation (LSF) and the St. John Francis Regis Hospitality School, a program of Fr. Harry Tompson, S.J., and Immaculate Conception Jesuit Church. The school provides at-risk teens and young adults with the skills they need to succeed in jobs in the hospitality industry. Students learn the rudiments of the restaurant business from mopping to maitre d'.

Café Reconcile provides practical, on-the-job experience for St. Regis School students and employs neighborhood residents from Central City, helping them to develop skills in restaurant service and management. The Catholic Campaign for Human Development and the Office of the Social Apostolate of the Archdiocese of New Orleans are partners in Café Reconcile, joining New Orleans' passion for food with economic development for Central City.

The organization seems to be succeeding in its mission.  Daily, the restaurant is filled with diners from all parts of the city, most especially white-collar workers from the New Orleans CBD.  The students working at Café Reconcile fill the ranks of the restaurant—learning all the basic skills that transfer to the “real” working world.  In addition, the restaurant has a part in the continued revitalization of this area.  Across the street, the Ashe Cultural Center displays a large, colorful mural; across another street, Barrister’s Art Gallery offers new and eclectic sights.  The neighborhood has a long way to go, but Café Reconcile hopes to be a part of the solution and is attracting the right attention, so it just might!

2003 Harmony Award Chairperson
Dee Boling
PGI New Orleans

2003 Harmony Award Sponsor
Hibernia National Bank

Bronze Quill Awards

The Bronze Quill Awards program recognizes excellence in business communication throughout Louisiana. Entries are judged by communication professionals in out-of-state IABC chapters, and multiple judges evaluate each entry against a five-step standard, using a seven-point scale. Judges may award the following:

Bronze Quill
The best entry within a category, the Bronze Quill is the top honor an entry can receive. It is bestowed on work that truly stands out. Except in the case of a tie, only one Bronze Quill is awarded in a category and only if an entry consistently scores a 5 or above against all benchmarks.

Award of Excellence
This honor is given for a work product or program that in addition to having achieved its established goals, exhibits originality, creativity and excellent effectiveness of implementation. Entries receiving this award must attain an average score of 5 or above.

Award of Merit
This honor is given for a work product or program that achieved its established goals through the use of quality materials and consistency of messages. Entries awarded this honor must average 4.5 or better.

2003 Bronze Quill Winners:

Publications:
Magazines

Bronze Quill
Small World Redesign
Children’s Hospital

Newsletters

Award of Excellence
The McFarland Institute Newsletter
Deveney Communication
 

Brochures

Awards of Excellence
IDACL Image Brochure
Zehnder Communications

Solutions Through Science
Harris, DeVille & Associates

 Future Returns
Peter A. Mayer Advertising

BGR Brochure
Peter A. Mayer Advertising

Research Institute for Children Brochure
Children’s Hospital

Bronze Quill
Kid’s Fund Brochure
Children’s Hospital

Annual Reports

Awards of Excellence
Annual Report
VA Medical Center, New Orleans, LA

 Baptist Community Ministries 2003 Annual Report
Keating Magee

 Bronze Quill
2002 Cancer Report
Children’s Hospital

Catalogs, Manuals, Booklets, Tabloids

Awards of Merit
Riverstories
Touro Infirmary

The Parenting Center Schedule
Children's Hospital

Awards of Excellence
NADF Summary Leave Behind
Keating Magee

 New Orleans International Piano Competition Program
Joy A Patin & Associates

Bronze Quill
LAMMICO Corporate Identity Style Guide
Deveney Communication


Writing:
News

Awards of Excellence
Times Picayune Jobs Column
Paul A. Greenberg

Science and Engineering Associates HQ Move
Zehnder Communications

Features

Award of Merit
Renowned Private Camellia Collection
Richard Bogren

Bronze Quill
Making Strides
Children's Hospital

News Releases

Award of Excellence
French Quarter Fling
Belinda C. Lazaro

Bronze Quill
Gourmet Food Mall Launch/Holiday Media Relations
Deveney Communication

Promotional Writing

Award of Merit
Crisis Communication Feature Article Series
Deveney Communication


Photography/Illustration:
Computer-generated Illustration

Award of Merit
LAMMICO Corporate Identity Redesign & Launch
Deveney Communication

Bronze Quill
Helion Consulting Corporate Identity
Deveney Communication


Audiovisual:
External Video

Bronze Quill
Habitat for Humanity Videos

New Orleans Habitat for Humanity

Public Service

Award of Excellence
Nature Television
Zehnder Communications


Multimedia/Interactive Communication:
Internet Website

Award of Merit
Web Site Redesign
Children’s Hospital

Bronze Quill
LAMMICO Web Site

Deveney Communication


Communication Program
External, One-Time Program

Award of Merit
The Scoundrel’s Wife Movie Premier
Stafford Scott

Awards of Excellence
Dralion Regional Public Relations
Logan Marketing and Communications

Holiday Kids Cards Campaign
Children’s Hospital

OHP Government Relations
Mouton Media and OHP

 Arxcel Pharmaceutical Benefits Research Survey
Deveney Communication

Six Flags New Orleans Rebranding and Capital Announcement
Stafford Scott

Bronze Quill
McFarland Institute Marketing Plan

Deveney Communication

External, Ongoing Program

Awards of Excellence
Entergy’s Low Income Customer Assistance Program
Entergy Corporation

Greasing of the Poles
Belinda C. Lazaro 

Louisiana SIDS Program
Keating Magee

 LOPA
Keating Magee

Bronze Quills
LDB Outdoor Campaign
Zehnder Communications

March of Dimes Folic Acid Awareness Campaign
Deveney Communication
 

Internal, One-Time Program

Award of Excellence
Riverstories
Touro Infirmary

Crisis Communication

Award of Excellence
LAMMICO Corporate Identity Redesign & Launch
Deveney Communication


Public Relations Program
Media Kit

Award of Merit
Mommie Dearest—W Hotel
Keating Magee

Award of Excellence
Holiday Kid Cards
Children's Hospital

Bronze Quill
Arxcel Pharmaceutical Benefits Research Survey

Deveney Communication

 News Conference

Awards of Merit
Popeye’s 30th Anniversary News Conference
Stafford Scott

A Blueprint for the Future of Alabama Manufacturers
Harris, DeVille & Associates

Special Event

Award of Merit
Fin Fest 2002
Audubon Aquarium of the Americas

 Awards of Excellence
Space Station 3D
Entergy Imax Theatre

 SIDS Awareness Month 2002
Keating Magee

Royal Sonesta/Kid’s Café Hotel Camp
Belinda C. Lazaro

 Heart Hospital of Lafayette Ground Breaking
Zehnder Communications


Marketing Communication:
Print Advertisement

Awards of Excellence
The Nature Conservatory Outdoor
Zehnder Communications

Sewell Bus Barn Campaign
Zehnder Communications

Radio Commercial

Award of Merit
LUBA Radio Campaign
Zehnder Communications

Award of Excellence
Clearview Mall-Easter
Joy A. Patin & Associates

Television Commercial

Bronze Quill
Feel It
Zehnder Communications

Direct Mail

Award of Merit
Shop, Eat and Play at Clearview
Joy A. Patin & Associates

Award of Excellence
Deveney Communication Holiday Card
Deveney Communication

 Bronze Quill
The McFarland Institute Direct Mail
Deveney Communication


Special Communications
Langiappe

Awards of Merit
Keating Magee PR Party Invitation
Keating Magee

Georgia Gulf CD Cover
Harris, DeVille & Associates

Awards of Excellence
Soul Revival 2003 Invitations
Keating Magee

Hibernia/Hornets Build Out
Keating Magee 

Keating Magee Client Christmas Card
Keating Magee

Riverstories
Touro Infirmary

Bronze Quill
Deveney Communication Holiday Campaign

Deveney Communication